Traffic Is Harder to Earn Than Ever. Don't Waste It.
The threshold for earning a click, a read, a conversion is higher than it has ever been.
Notes
Marketing Technology: SEO, PPC, Analytics & AI
Observations, experiments, and notes from building with A.I.
A working log of ideas, experiments, and lessons learned using AI in marketing.
Practical insights from hands-on experimentation solving real marketing problems.
ALL NOTES
I Didn't Know What AEO Was. Then ChatGPT Started Sending Me Traffic.
The First Time ChatGPT Showed Up in Google Analytics It was when I first saw ChatGPT as a traffic source in Google Analytics. At the time, I was not intentionally optimizing for AI, so it was an...
Stack Chat: MCP with Six Sources, One Conversation
How a frustration with fragmented data turned into the most useful tool I've built so far
Saving Tokens by Replacing crewAI with Direct API Calls
At least in my case, costs went down
SEO for Google's Ask Maps Feature
The hype around Google's Ask Maps feature is hard to miss
Pruning URLs for News Websites. Guiding Bots to the Right Pages
When indexed URLs dropped from 2 million to 350,000, organic traffic grew.
How Attribution Model Lock-In Affects Company Growth and Revenue
Last-touch attribution makes closers look like drivers. Here is what that misread costs your marketing budget and how a single report change fixes it.
15MB Official Limit vs. the 2MB Industry Rule
916KB of Navigation Before the Article Even Starts
My First /note: Why I have built k0k1man.com
This is the initial entry for my custom-built publishing system. I wish to demonstrate here its capabilities by indexing the articles on search engines and AI platforms.